SIR - The idea that it is costing the city council £24,000 to change its logo is just wrong.

This needs correcting before it becomes an urban myth. On the contrary, the council is saving money by not using outside consultants.

The work has been done by city council officers. So all it has cost is their time. And they have done the job well.

The city council is not merely changing a logo. It is putting its brand on all its offices, lorries and publications. This is sensible so that Worcester residents can recognise all the services which the council runs.

It is also long overdue. We are replacing some signs that are many years old and carry phone numbers that do not work anymore.

The council thought ahead and has been prudent in this exercise. This is shown by our insisting that new recycling vehicles should not be supplied with the old logo, which then would have to be changed at extra expense once a new motif was decided.

Far from being, as has been reported, an exercise in changing the logo for the sake of it, the council is doing something it would have to do anyway and at little cost.

The £24,000 figure is simply wrong.

Contrary to reports, councillors do not regard a sum of £20,000 plus of public money as "peanuts". I, for one, think that it is a lot of money.

That is why the council is actually changing the logo and branding its services in the cheapest possible way.

Coun Francis Lankester, Worcester.