A MOBILE telephone mast is to be erected in Webheath by telecommunications giant One 2 One.
The 12-metre pole will be installed in Birchfield Road near Marlfield Avenue later this year.
Telephone masts do not need planning consent from the council but a notification to the authority has been made.
A council spokesman said the pole would look like a piece of street furniture, such as a lamppost.
He added: "The mast does have to meet some very strict guidelines."
Previously, concerns have been raised over the safety of emissions from such masts.
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