SHOPAHOLICS will be following their noses to a new store opening at the Kingfisher Centre this month.

Passion for Perfume is set to open its doors on Monday, April 25, occupying the former Jessops site in Walford Walk, opposite Evans.

Kingfisher Centre manager Ian McLelland said: "We are pleased to welcome Passion for Perfume to the centre. Our aim is to provide shoppers with the ultimate shopping experience by offering a diverse range of famous brands, as well as a selection of individual stores.

"Passion for Perfume blends well into this mix and I'm sure our customers will be delighted with the new store."

The store is the latest addition to the redeveloped Kingfisher Centre, which now boasts more than 150 shops, including Debenhams, Waterstones, Next and HMV.