If you're planning to make a new fireplace the focal point of your room, it's always helpful to visit a well-designed showroom to help you imagine how your purchase would look in your own home. Black Country Fireplaces has recently opened the newest fireplace showrooms in the area, offering two floors with more than 40 live displays.

As well as the advantages of being able to view a huge range of fireplace settings, customers will appreciate the fact that all the wooden fire surrounds on display have been manufactured on the premises by experienced craftsmen. The company has been in existence for 17 years, but up until now had no showroom in which to exhibit its top-quality products.

The purpose-built, well-lit and extremely stylish showrooms create a welcoming feel, housing a wide variety of different styles of fireplace from traditional to ultra-modern. All fireplaces are properly installed and working, to give customers the most accurate representation.

Wooden surrounds are available in 13 different finishes, from white and cream to the very popular natural oak, and can be colour matched to suit a room's existing dcor. The displays feature complementary marble or granite hearths and matching back panels, which are also sold by Black Country Fireplaces, alongside a selection of stone and limestone fireplaces.

Gas and electric fires from major brands such as Dimplex can be supplied by the company, and full installation by Corgi-registered fitters is offered to clients. Most room sizes can be accommodated, and even a flat wall is not a problem, as wooden surrounds can be adapted to suit flat wall fixes as well as a standard chimney. 'Hole in the wall', flat screen and free-standing fires are also available.

Personal service is an important feature of this small and friendly company, and aspects such as free parking, six-day opening and a convenient location make the overall experience even easier for customers.

Black Country Fireplaces, Talbots Lane (off Mount Pleasant), Brierley Hill. Tel: 01384 481000