ADVERTISING has been placed on a black cab for the first time in Worcester.

The ChildCare Bureau is running a three-month advertising campaign on the side of a taxi and say it is a first for the city.

It is hoped the campaign will point potential carers in the direction of the independent agency, which is based in Blackpole Road, Worcester.

Julie Curtis, from the ChildCare Bureau, said: “We want to encourage people to become foster carers.”

For more information about fostering call Kevin Reynolds on 01905 754754.