IT seems bizarre that when one of Worcester's biggest events comes to the city so many businesses and streets aren't included in the celebrations.

Worcester Victorian Christmas Fayre will see 150,000 visitors packed into Worcester's High Street with stalls and entertainment galore, but just around the corner from the celebrations are some businesses that have been left very disappointed to not be included.

Broad Street is home to dozens of shops and restaurants, but find themselves not as involved in the fayre as they would like to be - because the fayre does not use the street despite its popularity.

Rachel Evans, who has owned the New England Country Store on Broad Street, said: "It's disappointing that the whole city isn't involved, we've got a lovely Christmas shop at the back of the store.

"It's a shame because the place gets so congested because they fit the fayre into such a small area when they've got the whole of Angel Place and Broad Street available."


Read more: Victorian Fayre buses will not serve key parts of the city

Read more: Preparations for Worcester Christmas Market 2024


The fayre was first held in the city in 1992, when it was just held on New Street and Friar Street.

Since then, it has expanded to include Pump Street, the Shambles, High Street, Cornmarket and Cathedral Square.

However, there is still one street yet be involved, as Tim Evans, the owner of Toys and Games of Worcester, said: "Sadly the fayre never has used the street.

"It's disappointing not to be included but I've gotten used to it.

"It would be great to for us to be involved."

Worcester City Council, one of the organisers of the event, say that they would be happy to spread the fayre onto Broad Street, if it became even more popular.

A spokesperson for the council said: “The Victorian Fayre brings an estimated £7 million into the local economy in Worcester each year, with most of that spent in the city centre’s shops, cafés, and restaurants.

“We have had discussions with businesses in Broad Street about trialling having stalls outside their premises.  If the number of stall holders at the Fayre increases then this will be considered.”