The University of Worcester women's cricket team has joined a national campaign to combat sexism in sport.
The team has partnered with Her Game Too to promote gender equality and inclusivity and to create a safe and welcoming environment for female players and fans.
Holly Neal, chair of women's cricket at the university, said: "Her Game Too is an incredible initiative, and this partnership reflects the values of the University of Worcester’s women’s cricket.
"We want to show girls of all ability that cricket is a safe sport to come and have fun and develop skills without judgement of any sort.
"The whole society is like a massive family which looks out for each other."
She added: "We look forward to the publicity that this partnership can bring to the University of Worcester and demonstrating to girls why Worcester is the best university choice; especially for cricket."
Charlotte Beaman-Evans, senior lecturer in physical education and sport lead for the university, said: "We are immensely proud of our women’s cricket team for establishing this partnership with the Her Game Too campaign.
"The partnership is of paramount importance to the University of Worcester, as it addresses critical issues that can often act as barriers to female participation in sports, potentially leading to people not engaging."
Paige Caunce, head of cricket at Her Game Too, said: "Her Game Too Cricket are delighted to have brought the University of Worcester women's cricket club on board with the campaign.
"We have enjoyed multiple positive discussions with the team, as well as others at the university, and have been thrilled by their proactive approach in getting the partnership off the ground and for playing their part in making cricket a more inclusive sport for all."
She added: "The team at Her Game Too Cricket are excited by the future possibilities of the partnership and are incredibly grateful to the university for their support."
The partnership aims to raise awareness of women's voices within sports and encourage more women to participate in cricket.
For information on courses at the University of Worcester, visit www.worcester.ac.uk or for application enquiries, telephone 01905 855111 or email admissions@worc.ac.uk.
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