A SNEAK preview of tonight's episode of The Apprentice shows Worcestershire contestant Joe Phillips frustrated during this week's task.
Tonight's episode will see Lord Alan Sugar give the contestants an electric motorbike.
The teams need to develop a marketing campaign involving a name, a television advert and a digital billboard.
In the teaser, Phillips, from Blackwell, near Bromsgrove, can be seen looking frustrated as teammate Simba Rwambiwa said he was "getting confused".
On this week’s @bbcapprentice the teams have to come up with the branding and marketing for an e-motorbike. There may be skid marks in the boardroom 🏍️#TheApprentice. Thursdays 9pm @BBCOne and @BBCiPlayer pic.twitter.com/PZ4FR9goSu
— Lord Sugar (@Lord_Sugar) January 30, 2023
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The Worcestershire contestant posted an image on Instagram yesterday with the caption: "Suited and booted for tomorrow's episode.
"See how I get on at 9pm on BBC One."
Who is Joseph Phillips from Worcestershire
Phillips made a good first impression when he led his team to victory in a task in Antigua selling a bespoke tour to holidaymakers in the area.
The former Bromsgrove School pupil calls himself the 'James Bond of the business world', something which Lord Sugar has teased him about on the series.
But according to the bookies, Mr Phillips is among the favourites to win the show.
If he does win, he will secure £250,000 investment in the seventeenth series of the popular BBC reality show.
Mr Phillips, a former Bromsgrove School pupil, has dyslexia but Lord Sugar does not expect this to hold him back.
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“My good friend Richard Branson openly admits that he is dyslexic – hasn’t held him back at all, has it?” Lord Sugar told the PA news agency.
Joe, from Blackwell, studied Zoology at the University of Exeter before becoming a safari guide in South Africa.
He says his dyslexia is the “driving force” for him to succeed and prove his capabilities.
“It’s made me fight harder to keep up with everyone else,” he added.
“Then when I finally caught up, it wasn’t enough, I needed to go past them to prove to people that, yes, you can have dyslexia, but you can still succeed in whatever you want." to do.”
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