THE Worcester News' recruitment website has become the sponsor of the new series of Scrubs on channel E4.
The sponsorship of the the Emmy and Peabody award-winning hospital-based comedy drama, now in its seventh series, by fish4jobs forms part of an ambitious marketing campaign that fish4, a company partly owned by Newsquest, has planned for this year.
Marketing director Lisa Walker said sponsoring Scrubs would help the company reach its target audience.
"Becoming a sponsor of the show will help us strengthen our position as the UK's number one recruitment website amongst a mass audience," she said.
fish4jobs is creating a series of animated 'idents' for Scrubs, offering job seekers light-hearted hints and tips to help them land their next job.
The idents are being created by This is Real Art and will air prior to 1,360 screenings of Scrubs on both E4 and E4+1.
- To visit our fish4jobs section, click here.
Comments: Our rules
We want our comments to be a lively and valuable part of our community - a place where readers can debate and engage with the most important local issues. The ability to comment on our stories is a privilege, not a right, however, and that privilege may be withdrawn if it is abused or misused.
Please report any comments that break our rules.
Read the rules hereComments are closed on this article