ANYONE who thinks attacking a tea bag brand over a selfie is a good use of their time really needs to get a grip, in my opinion.

I couldn’t believe this was even a story when I first read about Yorkshire Tea being attacked after Chancellor Rishi Sunak posted a picture of himself with a bumper pack of tea bags.

Some people were even calling to boycott the brand after the Conservative MP tweeted a picture of himself saying he was making tea for his team during a break in a budget meeting.

Yorkshire Tea has tweeted “It’s been pretty shocking to see the determination some have had to drag us into a political mudfight. But it’s been lovely to see others speak up for us - we’re so grateful to everyone who’s done that in a civil way (and gutted to see some use it as a reason for more nastiness).”

Yorkshire Tea said it had had a difficult time dealing with the backlash after the chancellor’s post.

The brand spoke out against the hate asking for people to be kind, to acknowledge that it is a company made up of human beings.

It was then accused of using the story to humanise their drive to maximise profits.

But I disagree. I admire Yorkshire Tea for going with this angle and for being so honest about the affect that tidal waves of online, and badly thought out complaining has on employees at companies, or individuals.

I think people are very quick to jump on bandwagons now without any thought about the person on the receiving end or how it might cause them stress.

The internet may be a great thing but I fear that social media is becoming nothing more than a continuous series of bandwagons.

Yorkshire Tea insists that it is in no way involved with the politician, has not sponsored him in any way and was not warned that the brand was going to feature on Mr Sunak’s social media.

This was nothing more than an innocent tea round.

Unfortunately the back and forth did not stop there, with some of Yorkshire Tea’s hardened defenders getting in on this storm in a teacup.

Lets call a truce. There is enough nastiness on the internet, we don’t need to add to it, especially where tea is concerned.