CROWDS packed into the city centre on Saturday to be wowed by a combination of classic and latest cars at this year's Worcester Motor Festival.

The event is now in its 10th year and is going from strength to strength, with the number of cars and dealerships involved increasing every year.

The festival, organised by Worcester BID and the Worcester News, managed to continue its track record of good weather, as visitors sizzled in the glorious summer sunshine.

Mayor of Worcester, Cllr Roger Knight, officially opened the festival and spent the day getting to grips with a host of modern and old-fashioned vehicles.

Cllr Knight said: "I think it is a great event, it adds colour and brings life to the city.

"It is a great attraction for bringing visitors to the city as well as being a nice event for our residents.

"It is great to see such a variety of different cars and it is growing year on year."

The festival featured 40 dealership cars as well as more than 100 vintage and classic cars.

Adrian Field, head of Worcester BID said: "The weather has been fantastic, we have had a brilliant atmosphere.

"We are delighted with the feedback we have received from the public and we hope it has raised awareness of the great businesses that Worcester has to offer."

Among the attendants, Newtown Motors had come all the way from Cwmbran in Wales to show their models off after recently opening a store in Hereford.

The dealership brought a new lotus exile club racer which can reach as high as 170 miles an hour and can go from 0-62mph in just 3.8 seconds.

Mandy Gaspar, who works as a specialist in sales at the dealership said: "We saw the show advertised and we thought it was a fantastic opportunity.

"It has been a really exciting event and we have had lots of people coming to talk to us."

Bristol Street Motors, based at Cosgrove Close in Blackpole, Worcester, are regular attendees to the festival, having attended all 10 years.

Sales executive Chris Martin said: "The festival is a very good way to talk to people in a relaxed way.

"Some people are intimidated about coming to the showroom, talking to people as they walk past is an easier way of interacting."

Elsewhere, Power Maxed Racing turned heads by bringing a British touring championship replica to the show.

Also on display was a stunning Morgan Aero8, which was brought over from the Morgan Motor visitor centre on Pickersleigh Road, Malvern Link.

Colin Rey, a tour guide at the museum said: "We are always very happy to be here, it is a really good way of talking to people."